AI agents & custom software
Custom agents, scoring, and automations built for the motion your team actually runs.
Off-the-shelf tools assume your motion fits their template. It rarely does. Datum builds custom AI agents and software for the work your team actually does — account research, lead scoring, routing, CRM hygiene, and the automations stitching your tools together. Machine-learning scoring converts up to 75% better than rule-based models, and teams that use AI to augment people rather than replace them see about 2.8× more pipeline. We scope each agent to one job, wire it into your stack, and keep a human in the loop wherever judgment matters.
Agents built on data you can trust
An agent is only as good as what it reads. We build agents on top of your sourced, enriched, and scored data, so research is accurate and the work compounds instead of amplifying noise.
Each agent does one job well — account research, enrichment on a schedule, routing, CRM cleanup — and is instrumented so you can see what it's doing and turn it off if it drifts.
- Account & contact research at volume
- Machine-learning lead scoring and prioritization
- Routing, dedupe, and CRM hygiene
- Custom software and automations across your stack
Augment your team, don't replace it
Companies that use AI to augment reps see roughly 2.8× the pipeline of those trying to replace them. The winning pattern is narrow agents doing the grunt work while people own the judgment.
We build into the tools you already run rather than forcing a new platform.
Common questions
Your existing one — your CRM, warehouse, and the tools your team already uses. We don't make you adopt a new platform; we build where your team already works.
No. Everything we build is pre-outreach: research, scoring, routing, CRM hygiene, and the systems that feed your reps. Your team owns the actual outreach.